London, England, United Kingdom£4,083 – £4,700/month["Full-time"]
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Company Description
TOPdesk is an international software company that develops service management software for organizations across a wide range of industries. Founded over 30 years ago, we have grown to more than 700 colleagues across 8 countries, serving millions of users worldwide. We help organizations deliver better services through our software and expertise.
Job Description
What are you going to do as Field Marketing Manager?
The marketing leader of your territory – you own the regional GTM plan end to end, in true partnership with your regional Sales leader, and you’re accountable for the pipeline that plan is built to deliver.
Lead the Sales & Marketing relationship for your region: pipeline and forecasting calls, co-owned funnel metrics, agreement on what a qualified lead looks like
Own lead, MQL, SQL, and pipeline targets for your region, tracked by new logo vs. upsell
Run the quarterly work-back process with your Sales leader: turn the bookings target into a pipeline plan and close the gap
Build the full-year regional GTM plan bottom-up, combining global direction with local market knowledge and pipeline targets
Adjust the plan quarterly as a living document; decide which programs and events are worth your region’s time within budget
Localise global campaign briefs and GTM launches for your region’s ICP, language, and buyer personas
Select and run regional events, executive dinners, webinars, and shows with a clear activation playbook and meeting targets
Own post-event follow-up so no lead in your region goes cold; feed field intelligence back to Demand Gen and Content
What you’ll own
The regional field marketing plan and calendar in full
Program and event selection, budget, and execution for your territory
Regional pipeline and funnel metrics, jointly with your Sales leader
What success looks like (in the first 6-12 months)
Your region’s GTM plan is built, aligned with Sales, and generating the pipeline it was designed to
Sales leadership sees you as a co-owner of the number, not a support function
Your events and campaigns clearly outperform a generic global rollout
Qualifications
Are you our new Field Marketing Manager?
Required experience & strengths
Proven experience in field marketing, events, or integrated demand gen, ideally multi-region
Experience in B2B SaaS; track record building and managing a full event portfolio
Confident operating rhythm: planning, prioritization, and stakeholder management
Comfortable owning a number alongside Sales, not just reporting on activity
Additional Information
What we offer
26 days of holiday per year, plus public holidays and your birthday off
Consistent career development and support from your sales manager
Workplace flexibility: a hybrid of home/office working
10 to Grow: An annual training budget equivalent to 10% of your basic salary to be used on a wide variety of training opportunities
Client exposure within the first 1 – 2 weeks of starting
An exciting, supportive, international, and multicultural environment that prioritizes employee wellbeing and a healthy work-life balance.
Great
company benefits including team outings and rewards, a generous pension plan, private healthcare, cycle-to-work scheme, tech scheme, Perkbox membership and more!
Please Note
The successful candidate must, by the start of the employment, have permission to work in the UK.
At TOPdesk, we’re passionate about creating an inclusive workplace that promotes and values diversity. We welcome and encourage applications from people of all backgrounds, ages, identities, religions, disabilities, and with a culturally or linguistically diverse background.
Research shows that women and people from disadvantaged backgrounds are much less likely to apply for a role if they don’t meet 100% of the criteria. If you feel like you meet most but not all the criteria, and genuinely have a strong passion for & desire to learn, then we’d be happy to help you acquire those skills at TOPdesk and we encourage you to apply.
Please give us some background in your cover letter so we know how to consider your application. We embrace flexibility to allow our people to manage the changing demands of work, personal, and family life.
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Compensation: GBP 4083
• GBP 4700 - monthly