London, England, United KingdomRemoteUSD146,000 – USD172,000
Do you want to empower organizations to build smarter compensation strategies
while ensuring fair pay for all employees?
Syndio is the leading pay governance and compensation intelligence platform. We
help organizations make better pay decisions at every stage of the compensation
lifecycle, from leveling and offers to promotions and merit. Our platform gives
HR, compensation, and finance leaders the data and decision support they need to
govern pay fairly, compliantly, and with confidence. We partner with many of the
world’s most recognized and respected enterprises, helping them implement
leading-edge compensation solutions with expert guidance and analyzing pay for
over 10 million employees across the world.
Join us in our mission to help companies make smarter pay decisions they can
trust!
THE ROLE
Syndio's partner ecosystem is a core growth driver, and the relationships we've
built with strategic partners require dedicated marketing investment to realize
their full potential. We're hiring a Strategic Partner Marketing Manager to own
the co-marketing function across our strategic partner portfolio.
This role sits within the product marketing function and operates
cross-functionally across the broader marketing team. You'll be the primary
marketing liaison between Syndio and our partners, ensuring that our joint value
story is clear, our messaging is consistent and accurate, and that co-branded
programs are built to drive real pipeline.
This role operates in two modes: ongoing co-marketing management — marketplace
upkeep, accuracy audits, asset refreshes — across the full partner portfolio,
and periodic launch-style pushes (marketplace listings, seller enablement,
launch events) for partnerships at that stage.
This is a builder role. You'll extend existing partner programs and create new
ones where nothing exists yet, working directly with senior stakeholders on both
sides, and setting the standard for how Syndio approaches partner marketing at
scale.
Our partner portfolio spans different categories of platforms — HR and workforce
systems, communication and collaboration tools, and others — each with its own
language, buyer, and marketplace dynamics. You'll need to adapt the value story
and asset approach to fit each one.
WHAT YOU'LL DO
Serve as the primary marketing liaison to strategic partners
* Own the day-to-day marketing relationship with Syndio's strategic partner
portfolio
* Build trusted working relationships with counterpart marketing contacts at
each partner organization
* Represent Syndio marketing in partner planning calls, quarterly business
reviews, and co-marketing syncs
* Bring executive presence to senior-stakeholder settings — comfortable
representing Syndio one-on-one with senior leaders at partner organizations,
without needing Syndio leadership in the room
* Coordinate across multiple external stakeholders when programs involve more
than one partner organization at once
Own partner program navigation
* Understand each partner's program structure and stage — enrollment,
certification/build status, GA — and calibrate marketing claims and asset
readiness accordingly, so we never market a partnership ahead of where it
actually stands
* For partnerships that follow a full launch motion (marketplace listing,
seller enablement, launch event, periodic refresh), lead that process end to
end as a bounded project
Build and maintain a shared source of truth
* Develop and manage a co-marketing hub that gives both Syndio and partner
teams a single place for joint messaging, approved assets, and campaign
materials
* Ensure messaging across all partner-facing materials accurately reflects
Syndio's product capabilities and current positioning
* Establish a lightweight review and approval process with Product Marketing as
final sign-off, so partner content stays current and on-brand as our product
and positioning evolve
* Apply Syndio's platform narrative and brand system (visual identity, tone,
messaging architecture) consistently across all co-branded materials
Drive co-branded content and campaign execution
* Own the creation of co-branded assets including one-pagers, solution briefs,
landing pages, and sales enablement materials
* Distill complex, joint value propositions into sharp, sales-ready soundbites
(1–2 sentences) that land with partner reps who don't live inside Syndio's
product positioning day-to-day
* Partner with the content and communications team to develop joint thought
leadership, blog content, and co-authored reports
* Collaborate with revenue marketing on co-branded event support, including
field event activation, sponsored sessions, and joint webinars
Support revenue impact
* Work with Syndio's revenue marketing team and partner ops to identify joint
customer overlap and design-partner opportunities, ensuring co-sell programs
are supported with the right asset stack at each funnel stage
* Coordinate joint GTM plays and outbound sequences that activate partner
audiences
* Track co-marketing program performance and report on contribution to pipeline
and influenced revenue
Ensure product marketing accuracy across the partner ecosystem
* Stay current on messaging, positioning, and product capabilities across the
broader product marketing team
* Audit existing partner materials on a regular cadence to identify and resolve
accuracy gaps
* Provide partners with timely updates when product positioning, packaging, or
messaging changes
WHAT YOU BRING
* 5+ years of experience in B2B marketing, with at least 2 years in a partner
marketing, alliances marketing, or product marketing role — ideally including
experience marketing alongside enterprise ISV/platform partners (e.g.
Workday, SAP) and partners operating under consulting, sub-license, or
referral models (e.g. Mercer, PwC)
* Demonstrated ability to manage complex, cross-functional relationships and
work across organizational boundaries
* Strong written communication skills and an instinct for clear, accurate
product messaging
* Executive presence — proven comfort operating credibly with senior
stakeholders (VP+) at partner organizations and internally
* A sharp eye for visual and brand detail — able to evaluate co-branded
creative against brand standards, not just write copy
* Experience creating co-branded content and managing partner-facing asset
libraries
* Comfort operating with autonomy in a fast-paced environment where priorities
shift and structure has to be built, not inherited
* Familiarity with HubSpot or similar CRM/marketing automation platforms
* Experience in HR tech, compensation, or enterprise SaaS is a plus
HOW YOU WORK
* You're organized without being rigid, and you know how to manage competing
priorities across multiple relationships.
* You default to clarity in your communication and follow through on what you
commit to.
* You understand that partner marketing lives at an intersection and you're
effective at building alignment across teams that don't always move at the
same pace.
* You care about getting the details right, especially when it comes to how the
product is represented in the market. — and in how it looks.
* You can sit in a room with a partner's VP of Marketing and hold your own.
WHY YOU'LL LOVE IT HERE:
* 💰 Competitive Compensation. For this role our salary is targeted at
$146-172k USD in the US and £90-105k GBP in the UK per year. Final offer
amounts are determined by factors such as experience and expertise.
* 🏆 Syndio Equity. So you can share in Syndio’s success
* 🏝 Flexible Vacation Policy. We encourage our team to recharge when they
need to (includes up to 25 days PTO in UK) plus paid sick & safe time,
compassion leave, and voting leave.
* 🩺 Medical, Dental, Vision. Syndio pays 90% of employee premiums, and 50%
for dependents.
* 🏥 Life Insurance & Disability. Syndio covers the full premium.
* 📍Remote within the US (East Coast preferred) or London #LI-Remote
ROLE PROGRESSION
* Within 30 days, you will immerse yourself in Syndio's mission and product
positioning, meet key stakeholders, and audit the current partner landscape
to identify immediate gaps.
* By 60 days, you can expect to start building a foundation by drafting a
repeatable partner onboarding playbook, establishing recurring auditing
cadences, and collaborating with our integrated marketing team to define
pipeline tracking.
* After 90 days, you will be driving impact, executing your first co-marketing
initiative, socializing the finalized onboarding playbook, and establishing a
regular reporting rhythm against KPIs to share with leadership.
THE INTERVIEW OVERVIEW
Below you'll find an outline of the interview plan for our Strategic Partner
Marketing Manager position. Please note that this is what we expect the process
to look like; we may ask you for supplemental information or require an
additional step before making a final decision.
1. Recruiter Screen (25 min) — chat with our Talent team and learn more about
Syndio and the role.
2. Hiring Manager Interview (30 min) — dive into the role's scope, priorities,
and how you approach partner marketing.
3. Marketing Leadership Conversation (30 min) — align on strategy and mutual
fit with our marketing leadership.
4. Crossfunctional Team Interviews (3 x 30 min) — individual conversations with
members of our Strategic Partnerships and Events Marketing teams
At Syndio, we're building a diverse team that values candor, curiosity, and
community. If you share these values and are interested in joining us, we'd love
to talk with you even if you don't 100% meet the "about you" listed here. We
don't expect anyone to have all the answers, as long as you're willing to learn
and grow with us.
Syndio is an Equal Opportunity Employer. We are building an inclusive and
collaborative workplace as we grow, and we welcome team members regardless of
gender/identity, sexual orientation, race or cultural background, religion,
physical disability and age.
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